Apple's iOS, Google's Android are headed for a mobile duopoly in the enterprise
Enterprise mobility and BYOD are reaching a tipping point in 2012, according to Yankee Group principal analyst Chris Marsh.
For the first time, a majority of employees want to use consumer applications for work purposes and a majority of IT departments are allowing them to do it, according to an annual Yankee Group enterprise survey.
"Comparing our enterprise survey data from the past year shows just how much the enterprise mobility market has shifted in 2012. Companies are taking a much more permissive and realistic view toward the imperative of supporting mobility and bring-your-own-device (BYOD) environments," Marsh noted.
Twenty percent more employees are using tablets for work this year over last year, but laptops and smartphones still are used the most for the majority of work tasks, he noted.
The Yankee Group predicts that the mobile ecosystem--mobile broadband, mobile devices, mobile apps, cloud services and mobile money--will exceed $2 trillion in revenues within three years.
Companies are on the precipice of a mobile applications gold rush, Marsh said. They are looking increasingly at software-as-a-service as a way to better provision apps to their mobile workforce.
At the same time, an increasing number of companies are having difficulty with mobility management tasks such as distributing applications to devices and upgrading mobile device software, he noted.
Two companies that are not benefiting from mobile boom in the enterprise are Research in Motion (NASDAQ: RIMM) and Microsoft (NASDAQ: MSFT), according to Marsh. For example, the proportion of companies preferring RIM as their smartphone platform has halved during the past year, and now only 8 percent believe it will be their preferred platform two years from now, according to the Yankee Group analyst.
"If fortunes for either Microsoft or RIM don't change, [Google's] Android and [Apple's] iOS are heading for a duopoly in the enterprise in the near future," Marsh judged.
Read more: Enterprise mobility, BYOD reach tipping point, says Yankee Group - FierceMobileIT http://www.fiercemobileit.com/story/enterprise-mobility-byod-reach-tipping-point-says-yankee-group/2012-10-18?goback=%2Egde_2735943_member_179739980
Enterprise mobility and BYOD are reaching a tipping point in 2012, according to Yankee Group principal analyst Chris Marsh.
For the first time, a majority of employees want to use consumer applications for work purposes and a majority of IT departments are allowing them to do it, according to an annual Yankee Group enterprise survey.
"Comparing our enterprise survey data from the past year shows just how much the enterprise mobility market has shifted in 2012. Companies are taking a much more permissive and realistic view toward the imperative of supporting mobility and bring-your-own-device (BYOD) environments," Marsh noted.
Twenty percent more employees are using tablets for work this year over last year, but laptops and smartphones still are used the most for the majority of work tasks, he noted.
The Yankee Group predicts that the mobile ecosystem--mobile broadband, mobile devices, mobile apps, cloud services and mobile money--will exceed $2 trillion in revenues within three years.
Companies are on the precipice of a mobile applications gold rush, Marsh said. They are looking increasingly at software-as-a-service as a way to better provision apps to their mobile workforce.
At the same time, an increasing number of companies are having difficulty with mobility management tasks such as distributing applications to devices and upgrading mobile device software, he noted.
Two companies that are not benefiting from mobile boom in the enterprise are Research in Motion (NASDAQ: RIMM) and Microsoft (NASDAQ: MSFT), according to Marsh. For example, the proportion of companies preferring RIM as their smartphone platform has halved during the past year, and now only 8 percent believe it will be their preferred platform two years from now, according to the Yankee Group analyst.
"If fortunes for either Microsoft or RIM don't change, [Google's] Android and [Apple's] iOS are heading for a duopoly in the enterprise in the near future," Marsh judged.
Read more: Enterprise mobility, BYOD reach tipping point, says Yankee Group - FierceMobileIT http://www.fiercemobileit.com/story/enterprise-mobility-byod-reach-tipping-point-says-yankee-group/2012-10-18?goback=%2Egde_2735943_member_179739980